Vinny Lingham how to do it properly. Anyways, the spelling is pretty easy to remember if you’re a true geek. And the reason for this is simple: geeks recognize patterns. So in the interest of spreading geekness (syn: awesomeness) here’s the Sequoia pattern: 1. Notice that all five vowels are present in the word “Sequoia”. 2. Start with the “Seq” (if you can’t remember this part, don’t bother sending your business plan to them) 3. You now have 4 vowels left; in alphabetical order they are: A, I, O, U. 4. Put them in REVERSE alphabetical order: U, O, I, A 5. Now add these vowels the “Seq” we discussed in point 2 above. And there you have it! SeqUOIA Disclaimer: I accept no responsibility for increased email traffic to Sequoia!